True Heritage Brew


story

How It Started  

True Heritage Brew’s maiden and flag-ship product Singapore Sling® Original Mix was conceived and developed by Mr. H. S. Chow at the request of the Raffles Hotel Singapore after the hotel was re-built towards the end of the 1980’s. After it was developed, H. S. Chow commissioned a first-class bottling facility in Austria to deliver the required consistency, purity and quality of the True Heritage Brew Singapore Sling® Original Mix that we have today, and supplied it exclusively for nearly a decade to the Raffles Hotel Singapore.


The Next Step

True Heritage Brew Singapore Sling® Original Mix then embarked on its marketing initiatives and, with its exceptional taste and quality, it quickly gained an impressive following – from Singapore’s national carrier, Singapore Airlines, to leading luxury hotels such as the Shangri La and Grand Copthorne. True Heritage Brew Singapore Sling® Original Mix very quickly became a favourite for food and beverage outlets to create the perfect and original Singapore Sling® easily, quickly and consistently. True Heritage Brew Singapore Sling® is the quintessential Singapore national cocktail to the world.


The Present 

Fast on the heels of the success of the True Heritage Brew Singapore Sling® Original Mix, in around 2011 H. S. Chow began to research and develop other iconic cocktail mixes. In April 2016, he launched the full range.