True Heritage Brew


story

How It Started  

True Heritage Brew’s maiden and flag-ship product Singapore Sling® Original Mix was conceived and developed by Mr. H. S. Chow at the request of the Raffles Hotel Singapore after the hotel was rebuilt towards the end of the 1980s. After it was developed, H. S. Chow commissioned a first-class bottling facility in Austria to deliver the required consistency, purity and quality of the True Heritage Brew Singapore Sling® Original Mix that we have today, and supplied it exclusively for nearly a decade to the Raffles Hotel Singapore.


The Next Step

True Heritage Brew Singapore Sling® Original Mix then embarked on its marketing initiatives and, with its exceptional taste and quality, it quickly gained an impressive following – from Singapore’s national carrier, Singapore Airlines, to leading luxury hotels such as the Shangri La and Grand Copthorne. True Heritage Brew Singapore Sling® Original Mix very quickly became a favourite for food and beverage outlets to create the perfect and original Singapore Sling® easily, quickly and consistently. True Heritage Brew Singapore Sling® is the quintessential Singapore national cocktail to the world.


The Present 

Fast on the heels of the success of the True Heritage Brew Singapore Sling® Original Mix, in around 2011 H. S. Chow began to research and develop other iconic cocktail mixes. In April 2016, he launched the full range.